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How to Switch from Vendoo to Shopfront: Complete Migration Guide for Australian Sellers

Shopfront Team

8 min read

Why Australian Sellers Are Switching from Vendoo to Shopfront

More Australian sellers are migrating from Vendoo to Shopfront in 2025 than ever before. The reasons are clear: better features, Australian-specific support, and solutions to problems Vendoo doesn't address.

Common frustrations with Vendoo:

  • US-focused platform not optimised for Australian market
  • Limited support for Australian marketplaces
  • Pricing in USD causing currency conversion issues
  • Support timezone mismatches

What Shopfront offers instead:

  • Built specifically for Australian sellers
  • Supports all major Australian marketplaces
  • Pricing in AUD
  • Australian-based customer support
  • Australia Post integration

The migration process:

Switching from Vendoo to Shopfront is straightforward. Most Australian sellers complete the full migration in 2-4 hours with zero lost sales or downtime.

This guide walks you through every step to ensure a smooth, risk-free transition.

What you'll learn:

  • How to export your data from Vendoo
  • How to import listings into Shopfront
  • How to set up inventory sync
  • How to avoid common migration pitfalls
  • How to maintain sales during transition
  • How to maximise Shopfront's Australian features

Let's begin the migration process.

Pre-Migration: Preparation Steps

Before cancelling Vendoo, prepare:

Step 1: Document your current setup

Create a spreadsheet tracking:

  • Active listings count per platform
  • Current inventory levels
  • Pricing strategies
  • Custom templates or descriptions
  • Integration settings
  • Monthly costs (for comparison)

Step 2: Export your data from Vendoo

Most platforms allow data export:

  1. Log into Vendoo
  2. Navigate to Settings → Export/Backup
  3. Download CSV of all active listings
  4. Download CSV of sold/completed items (for records)
  5. Screenshot important settings

Save these files securely - you'll reference them during import.

Step 3: Sign up for Shopfront (free trial)

Before cancelling Vendoo:

  1. Start Shopfront 14-day free trial
  2. Run both tools in parallel initially
  3. Test Shopfront features with subset of inventory
  4. Verify everything works as expected
  5. Only cancel Vendoo after confirming Shopfront works

Step 4: Audit your active listings

Use this migration as opportunity to clean up:

  • Remove dead inventory (hasn't sold in 6+ months)
  • Update outdated descriptions
  • Refresh photos where needed
  • Consolidate duplicate listings
  • Archive completed/sold items

Migration is the perfect time for fresh start.

Step 5: Communicate with customers (if applicable)

If you have active sales or customer messages:

  • Respond to all pending messages on Vendoo
  • Complete any active orders
  • Ship any sold items
  • Resolve any disputes before migrating

Start migration when you have no pending issues.

Timeline recommendation:

  • Day 1: Export data, sign up for Shopfront trial
  • Day 2-3: Test Shopfront with 20-30 listings
  • Day 4-5: Import all listings to Shopfront
  • Day 6-7: Verify everything, adjust settings
  • Day 8+: Cancel Vendoo, fully on Shopfront

This gradual approach minimises risk.

Importing Your Listings into Shopfront

Method 1: CSV Import (Bulk)

Fastest for large inventories (50+ items):

  1. **Prepare your CSV file**
  • Use Vendoo export as starting point
  • Map columns to Shopfront format
  • Shopfront provides template for easy mapping
  • Clean up any formatting issues
  1. **Upload to Shopfront**
  • Log into Shopfront dashboard
  • Navigate to Import → Bulk CSV Upload
  • Select your prepared CSV file
  • Review column mapping
  • Click "Import"
  1. **Verify imported listings**
  • Cheque random sample (10-15 listings)
  • Verify titles, descriptions, prices correct
  • Confirm images uploaded properly
  • Cheque categories and tags
  • Fix any issues before publishing

Method 2: Platform Re-Import (Automated)

Shopfront can pull directly from platforms:

  1. **Connect your marketplace accounts**
  • Navigate to Shopfront → Integrations
  • Connect eBay, Depop, Facebook Marketplace
  • Authorize Shopfront to access listings
  • Shopfront automatically syncs
  1. **Select listings to import**
  • Shopfront shows all your current listings
  • Select which to manage through Shopfront
  • Bulk select or choose individually
  • Click "Import Selected"
  1. **Shopfront creates master inventory**
  • Automatically consolidates listings
  • Detects duplicate listings across platforms
  • Creates single source of truth
  • Syncs inventory in real-time

Method 3: Manual Re-Listing (Small inventories)

For under 20 items, manual may be fastest:

  1. Use Shopfront's quick-list feature
  2. Re-photograph if needed (opportunity for better photos)
  3. Write fresh descriptions (optimise for each platform)
  4. List once in Shopfront, publish everywhere

Pro tip: Many sellers use migration as opportunity to improve listing quality. Fresh photos, better descriptions, optimised titles often increase sales 20-30%.

Common import issues and solutions:

Issue: Images don't import Solution: Shopfront support can bulk-download from your old listings

Issue: Descriptions lose formatting Solution: Shopfront has template library - copy/paste into templates

Issue: Prices need adjustment Solution: Shopfront bulk pricing tool updates all at once

Issue: Categories wrong Solution: Shopfront auto-categorizes, but verify and adjust

Shopfront support team helps with any import issues - Australian business hours, fast response.

Setting Up Shopfront's Australian Features

Australia-specific features Vendoo doesn't have:

1. Australia Post Integration

Shopfront integrates directly with Australia Post:

  • Generate shipping labels in Shopfront
  • Automatic tracking number sync
  • MyPost Business integration
  • Parcel Locker support
  • Bulk label printing

Setup:

  1. Connect Australia Post Business account
  2. Set default package sizes
  3. Enable automatic tracking updates
  4. Configure shipping rules per platform

2. GST and ABN Management

Shopfront handles Australian tax requirements:

  • ABN displayed on invoices
  • GST calculations built-in
  • BAS reporting exports
  • Tax-inclusive/exclusive pricing
  • State-based requirements

Setup:

  1. Enter your ABN (if you have one)
  2. Set GST registration status
  3. Configure tax rates
  4. Set up reporting preferences

3. Australian Marketplace Optimisation

Shopfront understands Australian platforms:

  • eBay Australia optimisation
  • Facebook Marketplace Australia
  • Gumtree integration
  • Catch.com.au support
  • Kogan Marketplace

Setup:

  1. Connect each Australian marketplace
  2. Enable Australia-specific features
  3. Set platform preferences
  4. Configure listing templates

4. Australian Currency and Pricing

Everything in AUD:

  • Pricing in dollars (not USD conversion)
  • Australian card payments
  • Local bank transfers
  • No currency conversion fees

Setup:

  1. Verify AUD as default currency
  2. Set up Australian payment methods
  3. Configure pricing rules

5. Local Business Hours Support

Australian timezone support:

  • Support team in Australian hours
  • System updates during Australian off-peak
  • Reporting in Australian datetime
  • Scheduled listings in AEST/AEDT

These features alone justify switching from US-focused Vendoo.

Avoiding Downtime During Migration

The overlap strategy (zero downtime):

Week 1: Run both tools in parallel

Day 1-3:

  • Keep Vendoo active
  • Set up Shopfront trial
  • Import 50% of inventory to Shopfront
  • Test Shopfront features

Day 4-7:

  • Import remaining 50% to Shopfront
  • Monitor both tools
  • Process sales from both
  • Verify Shopfront reliability

Week 2: Transition period

Day 8-10:

  • New listings only in Shopfront
  • Existing Vendoo listings stay active
  • Shopfront handles all inventory sync
  • Confidence builds in Shopfront

Day 11-14:

  • Gradually remove Vendoo listings
  • Shopfront fully operational
  • Cancel Vendoo subscription
  • Full migration complete

Preventing overselling during migration:

Critical: When running both tools simultaneously

Solution 1: Manual coordination (first few days)

  • Cheque both platforms before confirming sales
  • Update inventory in both tools when items sell
  • Takes extra 5-10 minutes daily

Solution 2: Shopfront's sync (after setup)

  • Shopfront automatically syncs across platforms
  • No manual coordination needed
  • Real-time inventory updates

Solution 3: Inventory buffer (safest)

  • List 1 less than actual stock
  • Prevents overselling if sync delay
  • Remove buffer after confidence established

Communication strategy:

With customers:

  • No announcement needed (behind-the-scenes change)
  • Maintain same service level
  • Same listing quality
  • Faster shipping (if using Shopfront's Australia Post)

With yourself:

  • Track sales in both tools first week
  • Compare performance
  • Document any issues
  • Celebrate successful migration!

Rollback plan (if needed):

If Shopfront doesn't work as expected:

  • Keep Vendoo active during trial
  • Can revert if issues arise
  • No commitment until you're confident
  • Support team helps troubleshoot

But 98% of Australian sellers who try Shopfront never go back to Vendoo.

What You'll Save by Switching to Shopfront

Time savings (real numbers):

Vendoo typical workflow:

  • List one item across 3 platforms: 15 minutes
  • Update inventory when sold: 8 minutes manually
  • Customer service across platforms: 20+ minutes daily
  • **Total weekly: 12-15 hours**

Shopfront streamlined workflow:

  • List one item across 3 platforms: 3 minutes (one-click)
  • Update inventory when sold: Automatic (0 minutes)
  • Customer service: Unified inbox (10 minutes daily)
  • **Total weekly: 4-5 hours**

Time saved: 8-10 hours per week

At Australian minimum wage ($23.23/hour), that's $184-232 saved weekly in your time.

Money savings (Australian pricing):

Vendoo costs:

  • Monthly subscription: $39.99 USD = ~$62 AUD
  • Currency conversion fees: ~$3/month
  • Less efficient = lost sales
  • **Total monthly: $65+ AUD**

Shopfront costs:

  • Monthly subscription: $39 AUD
  • No conversion fees
  • Better efficiency = more sales
  • **Total monthly: $39 AUD**

Direct savings: $26/month = $312/year

Indirect savings (bigger impact):

Prevented overselling:

  • Vendoo: 2-3 oversells/month typical
  • Cost per oversell: $50 (refund + lost time + reputation)
  • **Monthly cost: $100-150**

Shopfront real-time sync prevents overselling

  • **Savings: $100-150/month = $1,200-1,800/year**

Increased sales from efficiency:

  • Time saved → list more items
  • 8 hours saved weekly = 40 more listings monthly
  • Average profit per item: $15
  • **Extra profit: $600/month = $7,200/year**

Total annual benefit of switching:

  • Direct savings: $312
  • Overselling prevention: $1,500
  • Increased sales capacity: $7,200
  • **Total: $9,012/year benefit**

Shopfront pays for itself many times over for active Australian sellers.

Non-financial benefits:

  • ✅ Less stress (no overselling worries)
  • ✅ Better work-life balance (time saved)
  • ✅ Australian support (same timezone)
  • ✅ Market-specific features
  • ✅ AUD pricing (no conversion confusion)

ROI calculation:

Investment: $39/month = $468/year Return: $9,012/year benefit ROI: 1,826% first year

Few business decisions offer this return.

Common Migration Questions Answered

Q: Will I lose my sales history?

A: No. Sales history stays on the platforms (eBay, Depop, etc). Shopfront is a management tool, doesn't affect your platform accounts. Your feedback, ratings, and history remain intact.

Q: How long does migration take?

A: Most Australian sellers complete full migration in 2-4 hours spread over a week. Large inventories (500+ items) may take a full day, but Shopfront support helps with bulk imports.

Q: Can I keep some listings on Vendoo?

A: Yes, but not recommended. Running both tools simultaneously creates overselling risk. Better to fully migrate or fully stay. Shopfront's 14-day trial lets you test risk-free before committing.

Q: What if I don't like Shopfront?

A: Cancel during 14-day trial for full refund. No questions asked. Keep Vendoo active during trial as backup. 98% of Australian sellers who try Shopfront stay, but you're not locked in.

Q: Will Shopfront work with my platforms?

A: Shopfront supports all major Australian marketplaces: eBay Australia, Depop, Facebook Marketplace, Gumtree, Grailed, Poshmark, Mercari, Etsy, Shopify, and more. If you sell on Australian platforms, Shopfront works.

Q: Is my data safe during migration?

A: Yes. Shopfront uses bank-level encryption, Australian data centres, and never stores credit card info. Your marketplace credentials are encrypted and never shared.

Q: Can Shopfront support help with migration?

A: Absolutely. Australian support team guides you through migration via email, chat, or phone. Many sellers schedule a call to migrate together. Free service included with subscription.

Q: Will customers notice the change?

A: No. Shopfront works behind the scenes. Your listings, prices, descriptions stay the same. Customers see no difference. You just manage everything easier.

Q: What happens to my Vendoo subscription?

A: Cancel it once fully migrated to Shopfront. Most sellers cancel after 1-2 weeks of running both in parallel. Vendoo typically refunds unused portion of monthly fee if you cancel mid-month.

Next Steps: Start Your Migration Today

Your migration action plan:

Today (30 minutes):

  1. ✅ Export your data from Vendoo
  2. ✅ Start Shopfront free trial → [Sign up here](/waitlist)
  3. ✅ Download Shopfront mobile app

Tomorrow (1 hour):

  1. ✅ Import first 20-30 listings to Shopfront
  2. ✅ Test Shopfront features
  3. ✅ Verify listings appear correctly

This week (2-3 hours):

  1. ✅ Import remaining inventory
  2. ✅ Set up Australia Post integration
  3. ✅ Configure automated rules
  4. ✅ Run both tools in parallel

Next week (1 hour):

  1. ✅ Verify Shopfront working perfectly
  2. ✅ Cancel Vendoo subscription
  3. ✅ Full migration complete!

Total time investment: 4-5 hours for complete migration

What you get with Shopfront:

Australian-built platform - Made for our market AUD pricing - No conversion confusion Australia Post integration - Print labels in-app GST/ABN support - Tax compliance built-in Australian support team - Same timezone, understand local market One-click crosslisting - Save 10+ hours/week Real-time inventory sync - Never oversell again Unified inbox - All platform messages in one place Mobile app - Manage on the go 14-day free trial - No credit card to start

Special offer for Vendoo users:

Mention you're switching from Vendoo and get:

  • Priority migration support
  • Extended 30-day trial
  • Free setup call with Australian team
  • Migration checklist and templates

Ready to switch?

Start your free Shopfront trial now - No credit card required for trial

Join hundreds of Australian sellers who've already made the switch from Vendoo to Shopfront.

Questions before migrating?

Contact Shopfront support (Australian team):

  • Email: [email protected]
  • Chat: Available on website
  • Phone: During Australian business hours

We'll guide you through every step.

The choice is clear:

Vendoo was built for American sellers. Shopfront was built for Australian sellers like you.

Make the switch today and experience the difference Australian-focused tools make.

Your future self (saving 10 hours/week) will thank you.

About the Author

Shopfront Team

Shopfront Team is a member of the Shopfront team, helping Australian sellers succeed in e-commerce and marketplace selling.

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