Should I use auction or Buy It Now on eBay Australia?
Buy It Now with Best Offer works best for most resellers — you control the floor price and capture immediate buyers. Auctions suit highly sought-after items where buyer competition will push the price up (sneakers, rare collectables, trending vintage). Set auction starting prices at 99 cents only if you're confident demand exists. Starting too low on a slow auction risks underselling. Most experienced eBay sellers run 80–90% Buy It Now.
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Key things to know for Australian sellers
Australian online selling has its own quirks: GST registration thresholds, Australia Post rate structures, and platform-specific buyer behaviour differ from the US and UK advice you'll find most readily online. Checking ATO guidance directly and using the Australia Post postage calculator for accurate quotes are good starting points.
Using multiple platforms together
Most successful Australian resellers end up selling across at least two platforms. The marginal effort to list on a second platform is much lower if you already have photos and a description, and reaching two different buyer pools meaningfully increases your chances of a sale.
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List once, sell everywhere
Shopfront is built for Australian sellers. Connect your eBay, Depop, Grailed, Facebook Marketplace, and Shopify accounts, and crosslist your inventory in seconds instead of hours.