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depop

Does Depop have analytics for sellers?

Depop provides basic analytics within the seller dashboard: impressions, likes, and sales history per listing. There's no third-party analytics integration. To understand what's driving traffic, test different titles, photos, and price points on comparable items and compare impressions. External tools like Depop Seller Tools (browser extension) can supplement the basic analytics. For serious data analysis, export your sales history and analyse it in a spreadsheet.

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Key things to know for Australian sellers

Australian online selling has its own quirks: GST registration thresholds, Australia Post rate structures, and platform-specific buyer behaviour differ from the US and UK advice you'll find most readily online. Checking ATO guidance directly and using the Australia Post postage calculator for accurate quotes are good starting points.

Using multiple platforms together

Most successful Australian resellers end up selling across at least two platforms. The marginal effort to list on a second platform is much lower if you already have photos and a description, and reaching two different buyer pools meaningfully increases your chances of a sale.

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List once, sell everywhere

Shopfront is built for Australian sellers. Connect your eBay, Depop, Grailed, Facebook Marketplace, and Shopify accounts, and crosslist your inventory in seconds instead of hours.