Click-Through Rate (CTR)
The percentage of impressions that result in a click to view the listing. CTR is a measure of how compelling your thumbnail photo and title are. A CTR below 1% on eBay usually signals a weak thumbnail or a title that doesn't match buyer intent. Depop doesn't show CTR directly but impression and like data serves a similar function. Improving CTR is usually faster than improving conversion — it requires only a better hero photo or a more accurate title.
Where you'll see this
This term is commonly used on:
ebaydepop
Put this into practice
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