How to Sell on Depop in Australia
Depop charges Australian sellers 10% commission plus 2.9% + $0.30 payment processing - roughly 13% total per sale. It's the right platform if you're selling vintage clothing, streetwear, or Y2K fashion to an audience that's 90% under 26. Australia is Depop's third-largest market globally. The platform is being acquired by eBay, which is expected to complete in Q2 2026.
Getting Started as an Australian Seller
Download the app and create a seller account
Depop is mobile-first. Download the iOS or Android app and sign up with a username that reflects your style or niche. A fashion-adjacent username ('thriftedtails', 'vintagevault') performs better than generic names.
Set up your shop profile
Write a bio that tells buyers what you sell. Link your Instagram if you're active there - cross-promotion helps. Profile photo should be a real person or a clearly styled brand image, not a logo.
Photograph your items
Depop is extremely visual. Four photos minimum - front, back, detail shot, and size label. Flat lay photos work for folded items. On-body shots convert much better for clothing. Use natural light and a clean background.
Write your listings
Include brand, size (both AU and US), measurements (chest, length, waist), fabric, condition notes, and any flaws. Depop buyers expect transparency. Add relevant hashtags - but keep them on-topic or Depop will penalise your visibility.
Price competitively
Search for similar sold items (filter by 'sold' in search results) to gauge the market. Depop buyers expect to negotiate - price 10-15% above your actual target. Most buyers send offers.
Build followers and engagement
Follow accounts with similar styles. Like and comment genuinely. Refreshing your listings (by editing them slightly) bumps you back into recent activity feeds. Consistency matters - sellers who post 3-5 items a week get much better organic reach than those who post 50 items then disappear.
Fees Breakdown
10% seller commission plus 2.9% + $0.30 payment processing. Around 13% total. Boosted listings cost an additional 8% of sale price.
| Fee Type | Rate |
|---|---|
| Seller Commission | 10% commission applies to AU sellers. US and UK sellers pay 0% (seller fee removed late 2024). |
| Payment Processing | 2.9% + $0.30 via Depop Payments |
| Listing Fee | Free |
| Store / Subscription | None |
What You Actually Receive (AUD)
| Sale Price | Platform Fee | Payment Fee | You Receive |
|---|---|---|---|
| $25.00 | $2.50 | $1.03 | $21.47 |
| $50.00 | $5.00 | $1.75 | $43.25 |
| $100.00 | $10.00 | $3.20 | $86.80 |
| $200.00 | $20.00 | $6.10 | $173.90 |
Buyers pay a 5% marketplace fee. Boosted listings cost 8% extra on sale price. Total cost to seller around 13% per transaction.
Best Categories
Vintage clothing from the 80s and 90s consistently sells well. Y2K pieces (cargo pants, baby tees, low-rise jeans) are in demand among Depop's core Gen Z audience. Band tees - especially 90s bands and cult films - attract strong interest. Streetwear brands like Champion, Carhartt, Dickies, and Supreme move reliably. Denim in any era is a constant seller.
Shipping in Australia
No prepaid labels in Australia — self-arrange via Australia Post or couriers. Most AU sellers charge $10–$12 for standard items, $12–$15 for bulky pieces. Baking postage into the item price improves conversion.
- Depop has no prepaid labels in Australia. You'll arrange shipping yourself, usually through Australia Post or a courier.
- Standard items (under 500g) cost $8-10 to send via AusPost Parcel Post. Budget for this before pricing your items.
- Most AU sellers charge $10-12 for standard postage. For bulky pieces (jackets, denim, shoes) budget $12-15.
- Baking postage into the item price ('free postage') often converts better on Depop - buyers respond well to seeing a single total price.
- Always get proof of postage. In any Depop dispute, a tracking number or proof of lodgement is what protects you.
- Pack clothing in a poly mailer, not a box - it's cheaper and reduces your postage cost by keeping weight down.
Tips for Australian Sellers
The Depop algorithm favours recency. Listing 2-3 items daily beats listing 20 items on one day per week.
Reply to all messages within a few hours. Slow responses lose sales - Depop buyers browse multiple sellers simultaneously.
Offer bundles. Buyers who ask about one item are often happy to buy two or three if you offer a small discount.
Use the 'Boost' feature selectively for your best items or anything that's been sitting for 4+ weeks. The 8% boost cost eats margin, so it's only worth it on items priced $50+.
Photography matters more than almost anything else. A good item with bad photos sells slowly. A mediocre item with great photos sells fast.
Build your Depop reputation with a few easy wins first - sell some cheaper items to collect reviews before listing your higher-value pieces.
Frequently Asked Questions
How much does Depop charge Australian sellers?
Australian Depop sellers pay a 10% seller commission on every sale, plus Depop Payments processing of 2.9% + $0.30 per transaction. In total, expect to lose around 13% of the sale price in fees. Note: US and UK sellers had their seller commission removed in late 2024, but AU sellers still pay the 10% rate.
How do I ship items sold on Depop in Australia?
Depop doesn't provide prepaid shipping labels for Australian sellers. You arrange your own postage through Australia Post, Aramex, or CouriersPlease. Most sellers charge $10-12 for standard clothing. Always get tracking - it's your only protection if a buyer claims non-delivery.
Is Depop good for Australian sellers?
Australia is Depop's third-largest market globally, so there's a real buyer base here. It works best for vintage clothing, streetwear, and Y2K fashion targeting buyers under 26. It's weaker for homewares, electronics, or anything outside fashion. The 10% AU seller fee (vs 0% in US/UK) is a genuine disadvantage that's frustrating for many AU sellers.
What's the difference between Depop and Vinted for Australian sellers?
Depop charges sellers fees (10% + payment processing). Vinted charges buyers a fee instead, making it appealing for sellers wanting to keep more margin. Depop has a much larger Australian user base and stronger brand recognition here. Vinted is newer to Australia and has lower volume, but growing. For fashion, Depop has the bigger audience right now.
Can I sell non-clothing items on Depop?
Technically yes, but Depop's audience is almost entirely fashion-focused. Accessories, shoes, and jewellery do well. Homewares can work if they're vintage or have a strong aesthetic angle. Electronics, sporting goods, or anything functional/practical performs poorly - buyers aren't browsing Depop for those categories.
Reach More Buyers by Crosslisting
List once on Depop and automatically crosslist to other platforms. When something sells, Shopfront marks it as sold everywhere to prevent double-selling.
Start Crosslisting Free