How to Sell Original Artwork in Australia
The best platforms for selling original artwork in Australia are Etsy, eBay, and Facebook Marketplace. Original paintings, prints, and drawings by known or unknown artists.
Best Platforms for Original Artwork
Etsy
6.5% feeStrong market for vintage and handmade items. Good for original artwork with a unique or artisan angle.
eBay
FreeAustralia's largest marketplace with 12M+ monthly users. Strong search traffic for original artwork and built-in buyer protection.
Facebook Marketplace
FreeZero seller fees and local pickup option. Ideal for original artwork where buyers want to inspect before purchasing.
Pricing Original Artwork
Unverifiable provenance means pricing by aesthetic appeal — $30–300 for decorative works. Signed Australian artists with verifiable history can command thousands. Research before pricing.
Market context: Vintage and deadstock sneakers sell for a median 1.8x their retail value on StockX and eBay combined.
Source: StockX Market Report, 2025
Where to Source Original Artwork in Australia
Op shops and estate sales are the primary source. Signed pieces by recognisable Australian artists have value — research signatures on Askart.com and Australian Art Sales Digest. Unsigned works sell more on aesthetics.
Photography Tips for Original Artwork
Photograph straight-on in natural light — never at an angle. Include back of canvas showing any stamps, gallery labels, or inscriptions. Close-up of signature if present.
Shipping Tips
- Australia Post Parcel Post with tracking is the go-to for most items. Budget $10-15 for standard-sized parcels.
- Poly mailers work for clothing and soft goods — they're lighter and cheaper to post than boxes.
- For rigid items, use a box with at least 2cm of padding on all sides. Newspaper works in a pinch, but bubble wrap is better.
- Print labels at home if you're shipping regularly — it saves time at the post office and gives you tracking automatically.
- Offer combined shipping if you sell multiple items. Buyers appreciate the discount and you save on packaging.
- Always get proof of postage. A tracking number or Australia Post receipt is your only defence in a delivery dispute.
Sell Original Artwork on Each Platform
Each platform has different strengths for original artwork. Check the individual guides for platform-specific tips.
What Sellers Say
“My sell-through rate doubled when I switched from flat lay to wearing the clothes in photos.”
— Australian Depop seller, 2026
“Not built for Depop — some items are better suited to eBay or Facebook Marketplace. Know your buyer.”
— Australian reseller community wisdom, 2026
“Don't relist after being flagged on Facebook Marketplace — the bots will keep taking it down.”
— Australian seller community tip, 2026
Frequently Asked Questions
What's the best platform to sell original artwork in Australia?
Etsy is generally the strongest platform for original artwork in Australia, followed by eBay and Facebook Marketplace. Original paintings, prints, and drawings by known or unknown artists
How much can I make selling original artwork?
Unverifiable provenance means pricing by aesthetic appeal — $30–300 for decorative works. Signed Australian artists with verifiable history can command thousands. Research before pricing.
Where can I source original artwork for resale in Australia?
Op shops and estate sales are the primary source. Signed pieces by recognisable Australian artists have value — research signatures on Askart.com and Australian Art Sales Digest. Unsigned works sell more on aesthetics.
How should I price used original artwork?
Unverifiable provenance means pricing by aesthetic appeal — $30–300 for decorative works. Signed Australian artists with verifiable history can command thousands. Research before pricing. Always check recently sold listings on eBay (filter by "Sold" and "AU Only") to get current market pricing rather than relying on active listing prices, which are often inflated.
What shipping method works best for original artwork?
Standard Australia Post Parcel Post with tracking works well for original artwork. Most items in this category ship for $10-15 domestically. Use poly mailers for soft goods and boxes with padding for anything rigid. Always get proof of postage — it's your protection in any buyer dispute.
Sell Original Artwork Across Multiple Platforms
List your original artwork once and crosslist to Etsy, eBay, Facebook Marketplace automatically. When an item sells on one platform, Shopfront marks it as sold everywhere — no double-selling, no manual updates.
Start Crosslisting FreeAU Reselling Market Data
The Australian Tax Office received Sharing Economy Reporting Regime data from 14 digital platforms in its first reporting year (2024).
Source: ATO, 2024–25 annual report
Australian resellers who cross-list across three or more platforms report up to 40% faster inventory clearance.
Source: Shopfront seller survey, 2025