New Rave
Mid-2000s British indie-rave hybrid driven by Klaxons and CSS, pairing skinny jeans with neon accessories, fluorescent slogans, and glow-stick maximalism.
- Palette
- highlighter yellow hot pink electric blue stark black ultraviolet
- Signature garments
- neon American Apparel hoodies lame metallic leggings graphic slogan tees skinny indie jeans cheap plastic Ray-Ban knockoffs
- Canonical brands
- Cassette Playa American Apparel Topshop House of Holland Henry Holland
About
New rave was a press-confected scene as much as a real one — Klaxons frontman Jamie Reynolds coined the term as a half-joke about NME's appetite for genre labels — but the surrounding aesthetic generated genuine wardrobe consequences. From 2006 to 2008, indie kids in Dalston and Camden swapped the Strokes-era leather jacket for high-vis hoodies, fluoro plastic jewellery, and oversized t-shirts with cartoon-chain prints. The look read as an ironic appropriation of 1990s smiley-face acid house, projected back through skinny black jeans and Topshop shopping habits. Klaxons' Mercury Prize in 2007 marked the commercial peak, after which fast-fashion saturation killed the scene by 2009. Pieces — particularly American Apparel lame leggings, slogan tees, and Cassette Playa graphics — now resell among indie-sleaze revivalists who weren't there the first time.
Not nu-rave (despite occasional interchangeable use) — new rave is the original 2006 to 2008 British scene; nu-rave is the broader stylistic afterglow that absorbed it into global hyperpop and TikTok.
On platforms
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Nu Rave
Broader stylistic afterglow of the 2006 British new rave scene, applied to global cyber-Y2K and TikTok rave revivals through neon, glow sticks, and oversized graphic tees.
Hyperpop
Maximalist post-internet pop genre and look pioneered by SOPHIE, Charli XCX, and 100 gecs, defined by saturated colour, glitch graphics, and Y2K cybernetic styling.
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